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The Global Business Culture Guide:
Table of Content

Preface

Part I:  How Culture Affects Ways of Doing Business

What is Culture Anyway? — Why Understanding Culture Matters — How Quickly Do Cultures Change? — Models Describing Cultural Characteristics and Differences — Hall — Hofstede — Trompenaars — The GLOBE Study — Walker/Walker/Schmitz — Value and Limitations of Cultural Models — It’s Not Always (National) Culture!

Part II:  Global Business Cultures

Chapter 1:  How History and Geography Influence Business Cultures
 
Chapter 2:  The Power of Relationships
Culture-specific Expectations of Relationship Building — Respect and Trust — Effective Relationship Building — Gender-Specific Aspects of Relationship Building
Chapter 3:  Communicating across Cultural and Language Barrierss
Language — Interacting with Non-native Speakers — Non-Verbal Messages — Directness — Using Technology to Communicate — Making it Work
Chapter 4:  Initial Contacts and Meetings
Making Contact — Setting Up the Initial Meeting — The Critical First Meeting
Chapter 5:  Successful Business Negotiations
Competent International Negotiators — Negotiation Attitudes
Chapter 6:  Decision—Making, Agreement, and Contracts
Decision Making — Reaching Agreement — Closure: The Role of Contracts — Execution: After the Contract Has Been Signed
Chapter 7:  Don’t Stop Discovering Just Because You Figured Out Where the Starbucks Is
The Risk of Becoming Comfortable Too Soon — You Cannot Negotiate Values
 

Part III:  Business Success in Any of 50 Countries

Argentina — Australia — Austria — Belgium — Brazil — Canada — Chile — China — Colombia — Czech Republic — Denmark — Egypt — Finland — France — Germany — Greece — Hungary — India — Indonesia — Ireland — Israel — Italy — Japan — Malaysia — Mexico — Netherlands — Nigeria — Norway — Pakistan — Peru — Philippines — Poland — Portugal — Romania — Russia — Saudi Arabia — Singapore — South Africa — South Korea — Spain — Sweden — Switzerland — Taiwan — Thailand — Turkey — Ukraine — United Arab Emirates — United Kingdom — United States — Venezuela

References

Useful Websites

Index

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